SEO Pricing

What is the Cost of SEO?

In today's digital world, online visibility is crucial for business success. Search Engine Optimization (SEO) enhances your online presence, drives traffic, and boosts revenue. SEO costs depend on your website's size, your competition, and your goals. Some companies charge monthly fees, while others bill per project.

When choosing SEO services, consider your budget and objectives. Look for reputable companies with positive reviews. By understanding these elements, you can make informed decisions and achieve online success.

Learn the Basics of SEO Pricing

SEO pricing can change a lot depending on the type and amount of services. Here are the three main types of SEO pricing:

1. How much does SEO cost per month?

Price Range: $750 - $5,000+ per month

Description: Monthly retainers are a common way to pay for SEO services. In this setup, businesses pay a fixed amount each month for ongoing help with SEO. This often includes updating website content and fixing technical problems. It also involves checking how well the SEO is performing.

What’s Included:

  • Website Page Improvement: This includes making changes to each web page. This helps the page rank higher and attract more relevant visitors. It involves improving the content, HTML, and meta tags (like the title and description). It also means making sure each page uses the right keywords.
  • External Website Improvement: It works on getting links from trusted sites. It also includes using social media and other ways to make your site look more trustworthy.
  • Technical Website Optimization: It makes sure search engines can read your website easily. This includes having a secure connection. It also means the site should work on any device, furthermore the site needs to load fast and use precise data.
  • Content Plan: Creating and following a content plan that matches your SEO goals. This includes blog posts, articles, infographics, and videos.
  • Tracking and Analysis: Regular updates on how your SEO strategy is working. This includes keyword rankings, organic traffic, and conversion rates.

When to Decide: Monthly retainers are great for businesses that need regular SEO help. They are also ideal for those who want to keep improving their online presence.

2. How much does SEO cost per hour?

Price Range: $80 - $200 per hour

Description: Hourly SEO pricing is not as common but is useful for small tasks or short-term projects. With this model, businesses pay a set rate for each hour of work done by the SEO consultant or agency.

What’s Covered:

  • Advice Sessions: Expert advice on particular SEO problems or strategies.
  • Site Reviews: A detailed review of your website’s SEO performance to find areas that need improvement.
  • Execution: Practical work to solve problems or put strategies into action.

When to Use: Hourly SEO is ideal for businesses with limited budgets. It is also good for those needing help with specific SEO tasks rather than a full strategy.

3. How much does SEO cost per project?

Price Range: $1,000 - $30,000+ per project

Description: With project-based SEO pricing, businesses pay a set fee for a specific project. This model is good for one-time tasks. Examples include website redesigns, content updates, or special campaigns.

What’s Included:

  • Site Makeovers: Making sure the new design works well for SEO.
  • Content Updates: Revising and improving existing content to perform better.
  • Campaigns: Running special SEO campaigns, like seasonal promotions or product launches.

When to Use: Project-based SEO is best for businesses that need a one-time service. It’s also great for those starting a new project that needs focused SEO work.

An Inside Look at Flexforce SEO Pricing

Type Task BASIC
5 Keywords
GROWTH
15 Keywords
BOOSTER
25 Keywords
Price Monthly $160
$300
$500
Price Half Yearly $860 ( 20% )
$1600 ( 25% )
$2650( 30% )
Analysis In-Depth Site Analysis
Duplicate Content Check
Competition Analysis
Keyword Analysis
Currently Ranking Check
Keyword URL Mapping
Broken Links Check
Google Penalty Check
On Page Optimization Number of Locations Covered 1 Upto 2 Upto 3
Canonicalization
Header (H1) Tags Optimization
Internal Link Structuring & Optimization 3 Pages 5 Pages 10 Pages
Image ALT Tag Optimization
Robots.Txt Creation/Analysis
Xml Sitemap/Analysis
Google Webmaster Tools Set Up (if not set up)
Schema configuration
Google Analytics Set Up (if not setup)
Title & Meta Tags Optimization 3 Pages 5 Pages 10 Pages
Existing Web Content Optimization
Fresh Web Content Suggestions* (writing charges extra)
Geo Targeting (via GWT & Code)
Address add to current website page[s] (if applicable)
KML Sitemap
Desktop Page Speed Optimization*
Google Analytics Conversion Setup
hCard microformat addition
Google Search Console Set Up (if not setup)
HTML Code Cleanup & Optimization
Schema Implementation for Logo Reviews
Location Based Page Analysis
Local Search Optimization Google My Business Setup & Verification
GMB Page Optimization
GMB Timeline Posting 1 2 4
Google Places - Photo/Multimedia additions
Business Listings / Local Citations
Bing Local Listing Setup
Apple Maps Setup
Customer Reviews/Ratings
NAP Syndication
Report Duplicate Listing
Content marketing Article Writing 1 1
Blog Writing 1 2 3
Guest Blog Writing 1 1
Classified Writing 1 2 3
off page optimization Article Submission 1 1
Blog Submission 1 2 3
Content Syndication
Guest Blog Submission 1 1
Classified Submissions 5 10 15
Search Engine Submission 2 5 10
Guest Blog Promotion 4 8
Q & A
Link Syndication
Profile Listing
Competitor Link Analysis & Creation
Monthly Reporting Search Engine Rank Report
SEO Activity Reports
Google Analytics Report
Google Business Profile (GBP) Insights Report
Customer Support Email, Chat, Phone
Project Management Tool Tracking
Type Task BASIC
30 Keywords
GROWTH
35 Keywords
BOOSTER
40 Keywords
PREMIUM
70 Keywords
Price Monthly $225
$375
$599
$1099
Price Half Yearly $1200 ( 20% )
$2000 ( 25% )
$3200( 30% )
$5500( 35% )
Analysis In-Depth Site Analysis
Duplicate Content Check
Backlinks Analysis
Competition Analysis 1 2 3 3
Keyword Analysis
Baseline Ranking Check
Keyword URL Mapping
Broken Links Check
Google Penalty Check
On Page Optimization Canonicalization
Header (H1) Tags Optimization
Internal Link Structuring & Optimization
Existing Content Optimization
Image & Hyperlink Optimization
Robots.Txt Creation/Analysis
Xml Sitemap/Analysis
Google Webmaster Tools Set Up (if not set up)
Schema configuration
Google Analytics Set Up (if not setup)
Page Speed Optimization Analysis*
Title & Meta Tags Optimization 10 Pages 20 Pages 30 Pages 50 Pages
Existing Web Content Optimization
Fresh Web Content Suggestions
Google Analytics setup with conversion tracking**
Google Analytics Conversion Setup
Bing Webmaster Tools Set Up (if not set up)
HTML Site Map Creation
Footer Optimization
Website Usability analysis
Check Header Status, Meta Robots, Google Cache of Pages
Check Mobility Issues
Custom 404 Page Analysis
URL Structure Analysis
No Follow on External Links
Conversion Tracking and Optimization Google Analytics Goal Conversion Setup Suggestion**
Heatmap integration
Call Tap targeting
Schema & Structured Data Mark Up Logo Optimization
Schema on Contact Address
Schema on Breadcrumb
Schema on Blog
Local Search Optimization Google Business Profile Setup & Verification
Bing Local Listing Setup
Apple Maps Setup
Local Business Directory/ Citations 5 5 7 10
Customer Reviews/Ratings Submissions 2 3 3 4
Contact Address in Footer
Content Marketing (per month) Website Blog Writing
Blog Writing 1 1 1 4
Classified Writing 1 2 4 5
Article Writing 1 1 2 3
Podcast Creation
Press Release Writing 1 1
Infographic Creation
Guest Blog Writing
Off Page Optimization Blog Submission 1 1 1 4
Article Submission 1 1 2 3
Blog Promotion 5 10
Company Profile Listing 5 7 10 15
Classified Submissions 5 8 12 15
Article Promotion 5 10
Link Syndication
Video Promotion ****
Image Submissions
Press Release Promotion 3 3
Press Release Submission 1 1
Infographic Promotion
Infographic Distribution
Video Submission***
Q & A Submissions
Guest Blog Posting
Guest Blog Promotion
Competitor Link Analysis and Creation
Poscast Distribution
Micro Blogging 2 4 5
Content Syndication
Social Media Sharing (per month)
Monthly Reporting Search Engine Rank Report
SEO Activity Reports
Google Analytics Report
Customer Support Email, Chat, Phone
Project Management Tool Tracking
Type Task SMALL
100 Keywords
MEDIUM
200 Keywords
BIG
500 Keywords
LARGE
1000 Keywords
Price Monthly $450
$699
$1200
$2100
Price Half Yearly $2200 ( 25% )
$3500 ( 30% )
$6200( 35% )
$11000( 45% )
Analysis In-Depth Site Analysis
Duplicate Content Check
Competition Analysis 1 2 3 4
Keyword Analysis
Baseline Ranking Check
Keyword URL Mapping
Broken Links Check
Google Penalty Check
Sales Funnel Review & Optimization Shopping cart funnel analysis and recommendations
Google Product Listing Ads**
Google & Facebook Remarketing Setup**
Call Taps Tracking
Heatmap Integration & Analysis
Heatmap Report Generation*
On Page Optimization Canonicalization
Header (H1) Tags Optimization
Internal Link Structuring & Optimization
Existing Content Optimization
Robots.Txt Creation/Analysis
Xml Sitemap/Analysis
Google Webmaster Tools Set Up (if not set up)
Google Analytics Set Up (if not setup)
Title & Meta Tags Optimization 20 Pages 40 Pages 70 Pages 100 Pages
Existing Web Content Optimization
Fresh Web Content Suggestions(writing charges extra)
Google Analytics setup with Conversion Tracking
Desktop Page Speed Optimization
Title & Meta Tags Optimization Upto 20 Pages Upto 40 Pages Upto 70 Pages Upto 100 Pages
Product Image Optimization
Bing Webmaster Tools Set Up (if not set up)
HTML Site Map Creation
Pagination Tags on Site
Proper URL Structure Analysis
Proper URL structure Implementation (If applicable)
Resolve Webmaster Crawl Errors
No Follow on External Links
Footer Optimization
Website usability analysis
Check Header Status, Meta Robots, Google Cache of Pages
Check Mobility Issues
URL Parameter Handling
Custom 404 Page
Product Optimization Suggestion (UI/UX)
Schema & Structured Data Mark Up Logo Optimization
Schema on Contact Address
Schema on Breadcrumb
Schema on Ratings/ Reviews (E Commerce)**
Schema on Blog
Schema Tags on Products (If Applicable)
Content Marketing (per month) Web Page Content Writing (One Time)
Blog Writing 1 2 4 6
Classified Writing 2 4 6 10
Article Writing 1 2 5 6
Premium Press Release Writing 1 1 2
Infographic Creation
Paid Guest Blog Writing
Podcast Creation
Off Page Optimization Blog Submission 1 2 4 6
Article Submission 1 2 5 6
Blog Promotion 5 15 20
Company Profile Listing 5 10 12 15
Classified Submissions 10 20 25 40
Article Promotion 5 8 15 20
Link Syndication
Video Promotion (if available)
Image Submissions
Press Release Promotion 5 5 10
Press Release Submission 5 5 10
Infographic Distribution
Video Submission(if available)
Product Submissions
Coupon Distribution(if available)
Q & A Submissions
Paid Guest Blog Posting
Guest Blog Promotion
Content Syndication
Google Product Submission (Free)
Competitor Link Analysis and Creation
Podcast Distribution
Social Sharing
Monthly Reporting Search Engine Rank Report
SEO Activity Reports
Google Analytics Report
Customer Support Email, Chat, Phone
Project Management Tool Tracking

Factors Affecting SEO Costs

Several factors affect the cost of SEO services. Knowing these factors can help you set realistic expectations. It also helps in planning your SEO budget.

1. Company Size

Small Companies:

Price Range: $750 - $2,000 per month

Small businesses usually have smaller budgets and face less competition. Their SEO efforts often focus on local SEO. They furthermore work on optimizing Google My Business profiles and improving on-page SEO.

Medium-Sized Companies:

Price Range: $2,000 - $5,000 per month

Medium-sized businesses often face more competition. They need more detailed SEO strategies, including on-page, off-page, and technical SEO.

Large Corporations:

Price Range: $5,000 - $10,000+ per month

Large enterprises usually work in very competitive fields. They need detailed SEO strategies. This includes a lot of content creation, link building, and advanced technical SEO.

2. Expertise and Background of the Provider

Internal SEO Teams:

Cost Spectrum: Fluctuating (salaries, tools, and training expenses)

Larger businesses may have their own SEO teams. Costs include paying salaries, providing benefits, and ongoing training.

SEO Companies:

Cost Spectrum: $1,000 - $10,000+ per month

Agencies have different skills and tools. They do everything from planning to doing the work and reporting on it.

Independent SEO Consultants:

Pricing Range: $80 - $200 per hour

Freelancers offer flexibility. They have specialised skills, which can save money for specific tasks or smaller projects.

3. Geographic Location

Local SEO Services:

Pricing Range: $500 - $2,500 per month

Local providers understand the local market well. They can offer targeted strategies for local SEO.

National/International SEO Services:

Pricing Range: $2,000 - $10,000+ per month

National or international providers have a lot of resources and experience. They help businesses in larger markets.

4. Services Offered

Essential SEO Services:

Pricing Range: $500 - $2,000 per month

Essential services include keyword research, on-page optimization, and basic link building.

Complete SEO Services:

Pricing Range: $2,000 - $10,000+ per month

Complete services cover all aspects of SEO. This includes technical SEO, content strategy, advanced link building, and detailed reporting.

The Value of Investing in SEO

SEO investments can lead to substantial returns for businesses. Here's why it's worth investing in SEO:

  • Improved Visibility: Higher rankings in search engines bring more visitors, making your brand more visible.
  • Higher ROI: SEO provides long-term results. It offers a better return on investment compared to other digital marketing strategies.
  • Enhanced Brand Credibility: Higher rankings establish brand authority and trust. This leads to more conversions and loyal customers.
  • Cost-Efficient: SEO saves money by reaching users searching for your products or services.

Setting Your SEO Budget

Setting a budget for SEO is important to reach your business goals without spending too much. Here’s how to do it effectively:

1. Define Your Goals

  • Increase website visitors: If you aim to increase website traffic, focus on creating content. Also, optimise keywords and build links.
  • Increase Conversions: If you want more conversions, focus on technical SEO. Improve user experience (UX) and optimise conversion rates (CRO).

2. Study Your Competitors

  • Analysing Competitors: Learn about your competitors' SEO spending and strategies. Tools like Ahrefs and SEMrush can assist in analysing their SEO efforts.

3. Evaluate Your Resources

  • Budgeting Strategy: Figure out how much to spend on SEO without affecting other marketing.
  • Company Resources: Think about your team’s skills and time. If you’re short on expertise, consider hiring an agency or freelancer.

SEO Cost by Business Size

Business Size Monthly SEO Cost Range
Small Business $750 - $2,000
Medium Sized Business $2,000 - $5,000
Large Enterprise $5,000 - $10,000+

SEO Pricing FAQs

What is the monthly cost of SEO?
SEO services typically cost between $750 and $5,000 per month. The final price depends on the provider and the extent of the services offered.

Is investing in SEO worthwhile?
Yes, investing in SEO provides long-term benefits. It also increases visibility and offers a better return on investment.

How do you choose the right SEO payment plan?
Think about your goals, budget, and service needs. Monthly plans are good for ongoing SEO. Project-based pricing is better for one-time campaigns.

Why do businesses invest in SEO?
Businesses invest in SEO to rank higher in search results. This helps attract more visitors and increase sales.

What should be included in SEO services?
SEO services should include on-page optimization, off-page SEO, and technical SEO. They should also cover keyword research, content strategy, and regular reporting.

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