Guest Blogging Sites for Digital Marketing: A Complete Guide

What Are the Best Guest Blogging Sites for Digital Marketing?

To help you get started, here’s a list of top digital marketing guest blogging sites:

• HubSpot: HubSpot is a popular site in digital marketing. It accepts guest posts that share unique insights and helpful tips.
• Content Marketing Institute (CMI): CMI is a top authority on content marketing. They seek high-quality content supported by research.
• Social Media Examiner: If you know a lot about social media, this platform is a great choice. It’s ideal for detailed posts on social media strategies.
• Search Engine Journal: SEJ is a key resource for SEO and digital marketing experts. They accept posts that are well-researched and based on data.
• Moz: Moz focuses on SEO and inbound marketing. It is a respected platform that welcomes guest contributors.
• Kissmetrics: Offers guest bloggers a chance to share data-driven insights and case studies in digital marketing.

Which Sites Have High PR and Authority for Guest Posts?

When searching for guest blogging opportunities, look for sites with high PageRank (PR) and Domain Authority (DA). Here are some you might want to consider:

• Neil Patel (DA: 91)
• Mashable (DA: 93)
• Forbes (DA: 95)
• Business.com (DA: 85)

Which Sites Quickly Accept and Publish Digital Marketing Guest Posts?

Finding sites that quickly accept and publish guest posts can speed up your content marketing. Here are some trusted sites that offer fast publication for digital marketing content:

• Write for Us: This platform lists blogs in various areas, including digital marketing. These blogs approve guest posts quickly.
• Blogger Outreach: Blogger Outreach is known for its fast approval process. It connects you with many high-quality blogs.
• MarketingProfs: MarketingProfs doesn’t always approve posts instantly, but they review and publish them quickly.
• BizSugar: This platform focuses on community and lets you publish content quickly, especially in digital marketing.
• Business 2 Community: This site quickly reviews and often publishes guest posts within one or two days.
• MyTrendingStories: Another platform that offers quick approval and publication for digital marketing content.

How to Monitor the Results of Guest Blogging?

Monitoring the results of your guest blogging efforts is crucial to understanding its impact on your digital marketing strategy. Here’s a detailed guide on how to do it effectively:

1. Set Up Google Analytics

• Tracking Referral Traffic: After your guest post is published, set up UTM parameters to track referral traffic from the post. Google Analytics will show you how many visitors came from the guest post, which pages they visited, and their behavior on your site.
• Bounce Rate Analysis: Monitor the bounce rate for visitors coming from your guest post. A lower bounce rate indicates that the content on your site is relevant and engaging for the visitors.
• Conversion Tracking: If the goal of your guest post is to drive conversions (e.g., newsletter sign-ups, product purchases), set up goals in Google Analytics to track these actions.

2. Use SEO Tools to Monitor Backlinks

• Ahrefs or Moz: Use tools like Ahrefs or Moz to monitor the backlinks generated from your guest post. Check the quality of these backlinks by analyzing metrics like Domain Authority (DA) or Domain Rating (DR).
• Anchor Text Distribution: Ensure that the anchor text used in the backlinks is relevant and diverse, which helps in improving your SEO.

3. Social Media Monitoring

• Track Social Shares: Use tools like BuzzSumo or the social share buttons on your post to track how often and where your guest post is being shared on social media.
• Engagement Metrics: Monitor likes, comments, and shares to gauge the post’s impact and audience engagement on different social media platforms.

4. Regular Reporting and Analysis

• Weekly/Monthly Reports: Create regular reports to analyze the performance of your guest posts. Include metrics like referral traffic, conversions, and backlinks.
• Adjusting Strategy: Based on your analysis, adjust your guest blogging strategy to focus on sites and content types that are yielding the best results.

Tips and Tricks

• Use Heatmaps: Tools like Hotjar can help you see how visitors interact with your site after landing on it from a guest post.
• Set Up Alerts: Use Google Alerts or Ahrefs Alerts to get notified whenever your guest post or associated keywords are mentioned online.

How to Craft an Effective Pitch for Guest Posting?

Creating a compelling pitch is key to getting your guest post accepted. Here’s how to do it:

1. Research the Target Blog

• Understand the Audience: Spend time reading the blog’s content to understand its audience, style, and tone.
• Check Submission Guidelines: Most blogs have specific guidelines for guest posts. Follow them meticulously to increase your chances of acceptance.

2. Craft a Unique and Relevant Topic

• Propose Unique Angles: Suggest topics that haven’t been covered on the blog before. Offer a fresh perspective or a unique angle on a common topic.
• Use Data and Research: Back up your proposed topic with data or research. This adds credibility to your pitch.

3. Write a Concise and Personalized Email

• Address the Editor by Name: Find the name of the editor or content manager and address them directly in your email.
• Introduction: Briefly introduce yourself, mentioning your expertise and why you’re interested in contributing to their blog.
• Pitch Your Idea: Outline your proposed topic and explain why it would be valuable to their audience.
• Showcase Your Work: Include links to your previously published articles to demonstrate your writing style and expertise.
• Call to Action: Politely ask if they would be interested in your proposed topic and offer to provide more information if needed.

Example Pitch

Hi [Editor’s Name],

I hope you’re doing well. My name is [

Your Name], and I’m a digital marketing professional with over [X] years of experience in [specific niche]. I’m an avid reader of [Blog Name] and appreciate the insightful content you share, especially the recent post on [mention a relevant article].

I would love to contribute a guest post to [Blog Name]. Here’s an idea I think would resonate well with your audience: [Proposed Title]. The post would cover [brief overview], providing actionable insights and strategies backed by data.

Here are a few examples of my previous work:

• [Link to Article 1]
• [Link to Article 2]

Please let me know if this topic interests you, and I’d be happy to send over a draft or discuss further.

Best regards,
[Your Name]

How to Build Long-Term Relationships with Editors?

Building relationships with editors can lead to more guest blogging opportunities in the future. Here’s how:

1. Engage on Social Media

• Follow and Interact: Follow editors on platforms like LinkedIn or Twitter. Engage with their content by liking, commenting, and sharing their posts.
• Share Their Content: Regularly share their blog’s content on your own social media channels, tagging them where appropriate.

2. Offer Value Beyond Guest Posts

• Share Resources: If you come across an article, tool, or resource that might benefit the editor or their audience, share it with them, even if you’re not pitching a guest post.
• Provide Feedback: Offer constructive feedback on their blog’s content or suggest ideas for future topics.

3. Stay in Touch

• Check-In Periodically: Even when you’re not pitching, send a brief email to check in, congratulate them on their blog’s milestones, or share a relevant update from your work.
• Send Holiday Greetings: A simple holiday or birthday greeting can go a long way in building rapport.

Tips and Tricks

• Use a CRM: Tools like HubSpot CRM can help you track your interactions with editors and remind you to follow up or engage regularly.
• Collaborate on Future Projects: Suggest co-creating content or collaborating on future projects, such as webinars or eBooks.

What is the Best Follow-Up Process for Guest Blogging?

Following up is a crucial step in guest blogging. Here’s how to do it effectively:

1. Timing is Key

• Wait a Week: If you haven’t received a response within a week, send a follow-up email. Editors are often busy, and a gentle reminder can help.
• Second Follow-Up: If there’s still no response after another week, send one final follow-up. After this, it’s best to move on to other opportunities.

2. Crafting the Follow-Up Email

• Be Polite: Always start with a polite greeting and acknowledge that the editor might be busy.
• Restate Your Pitch: Briefly restate your original pitch or idea to jog the editor’s memory.
• Offer Additional Value: If possible, offer an additional idea or resource to show that you’re still interested and committed.

Example Follow-Up Email

Hi [Editor’s Name],

I hope you’re doing well. I wanted to follow up on my guest post pitch that I sent last week regarding [Proposed Title]. I understand you may be busy, so I just wanted to check in to see if there’s any further information you need from me.

Additionally, I’ve thought of another angle we could explore if you’re interested: [Brief overview of the new idea].

Thank you for your time, and I look forward to your feedback.

Best regards,
[Your Name]

Tips and Tricks

• Use Read Receipts: If possible, enable read receipts on your email to know if the editor has seen your follow-up.
• Persistence Pays Off: Sometimes, editors simply forget or miss your initial email. A gentle nudge can often result in a positive outcome.

Conclusion

Guest blogging is an invaluable tool in digital marketing, but it requires strategic planning, from finding the right platforms to building relationships with editors. By following the detailed steps and tips provided in this guide, you’ll not only increase your chances of getting published but also maximize the impact of your guest posts.