Pinterest Case Study: How Jewelry store 459% Increase Traffic

Gemone Diamond, a jewelry store targeting the US, UK, Canada, and Australia, faced challenges with Pinterest traffic growth and high website bounce rates. With strategic Pinterest optimization, we achieved the following results within 30 days:

• 200K Impressions
• 12.75K Interactions
• 6.19K Engaged Audience
• 3x Link Clicks
• 1,700+ New Followers

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Our Approach:

1. Keyword Analysis & Content Strategy: Created 8 blog posts and optimized over 40 boards for niche jewelry topics.
2. Visual Content: Added 360-degree videos and engaging images to attract targeted audiences.
3. Board Optimization: Built custom boards for men’s and women’s jewelry, targeting popular search terms like “jewelry trends.”

Key Pinterest Marketing Tips:

• Verified Merchant Account for visibility.
• Rich Pins boost product engagement.
• Keyword Optimization throughout boards, pins, and descriptions.
• Consistent Pinning with 3000+ SEO-optimized pins.

Results After Two Months:

We saw steady growth in both impressions and engagements, demonstrating the effectiveness of consistent, quality pinning.

Pinterest SEO Tips for Jewelry Marketing:

• Use Eye-catching Media: Opt for images with a 2:3 ratio and 1000×1500 pixels.
• Post at Optimal Times: Midnight and early morning are best for global reach.
• Avoid Stock Photos: Canva Pro offers professional, customizable images and videos for jewelry.

Are You Ready to Drive Traffic from Pinterest?

We’ve successfully helped clients like Gemone Diamond achieve 459% traffic growth using our Pinterest Marketing Services. Inquire today to learn how we can help your jewelry business thrive on Pinterest!